Founded in 1985, the PRIMA brand has been recognized as a renowned Chinese import-export brand. Prima’s products have long been appreciated and endorsed by customers at home and abroad. Today, Prima Technology Inc. inherits the "PRIMA" brand, intellectual property rights, and fixed assets including production and testing certifications. Adopting a dual business strategy of ODM/OEM for international markets and independent branding for the domestic market, the company relies on its R&D team from the National Certified Enterprise Technology Center to prioritize independent product development and innovation.

Prima is dedicated to providing global consumers with products such as interactive smart panels, smart blackboards, full-color LEDs, video wall units, digital signages, laptops, network/intelligent all-in-one devices, as well as smart education solutions and intelligent commercial display solutions. Meanwhile, it continues to expand into multimedia, IoT (Internet of Things), cloud services, and other fields.